Fraud Alert:Be aware of impersonation. Verify all correspondence at +91-9871-192-979 before proceeding.
Marketing operations and directory

We plan, run, and measure marketing campaigns for growing businesses to generate qualified leads and revenue.

A complete directory of our marketing services, acquisition frameworks, transparent pricing calculators, and production tracking systems.

<60s
Inbound CRM Sync
100%
First-Party Compliant
Multi-Touch
Attribution Engine
20
Indexed Routes
Live Marketing Operations
Enterprise Hub
Campaign & Lead Route Topology
Channels
Search & Social
Server CAPI
First-Party Hub
asIma™ Sync
CRM Dispatch
Signal match rate: 94.2%Live stream OK
Inbound Lead SLA:Sub-60s Inbound CRM Sync
Primary Channels:Google Ads, Meta CAPI, SEO
Attribution Engine:Multi-Touch Server Tracking
Operations Hub:Green Park, South Delhi
Campaign intake open for Q2/Q3
Audit your campaigns

Core Marketing Architecture

Three engineering pillars underpinning all campaign execution and customer acquisition at Ima Appweb.

Server-Side Tagging & Ad Signals

Browser ad blockers and privacy policies degrade standard client cookies. We route events through dedicated server containers and Meta Conversions API (CAPI) to preserve conversion data integrity.

Server GTM • Meta CAPI • First-Party Cookies

High-Intent Search Architecture

We design search campaigns and SEO content clusters around commercially qualified user intent, sub-second landing page speed, and schema markup rather than vanity impressions.

Technical SEO • Intent Mapping • Schema Markup

Sub-60s Inbound Lead Routing

When a prospective customer submits an inquiry, our asIma™ webhook pipeline pushes validated lead records to your sales reps, CRM, and WhatsApp within 60 seconds to maximize close rates.

asIma™ Pipeline • WhatsApp Webhooks • CRM Sync
Service & Guide Directory

Marketing Portfolio & Guides

Filter by discipline or search any specific marketing channel, service, strategy, or pricing calculator.

Showing 20 routes
Full-Service Campaigns

Integrated digital marketing campaigns combining search engine optimization, paid performance media, conversion rate optimization, and multi-channel audience targeting.

Key Capabilities & Deliverables
  • Cross-channel media buying across Google and Meta
  • Conversion tracking with first-party attribution
  • Landing page design with sub-second page speed
#Full-Service#SEO & PPC#Delhi Hub
Metric: Sub-60s Lead SyncReview service file
Storefront Growth

Tailored e-commerce acquisition and retention strategies designed to increase store traffic, average order value (AOV), and customer lifetime value (LTV).

Key Capabilities & Deliverables
  • Google Shopping and Performance Max campaigns
  • Dynamic catalog retargeting on Meta and Instagram
  • E-commerce product schema and search indexation
#Shopify Plus#WooCommerce#Google Shopping
Metric: ROAS FocusedReview service file
Organic Acquisition

Technical search engine optimization, commercial keyword targeting, and authority link profiles that establish defensible organic visibility on Google.

Key Capabilities & Deliverables
  • Technical audits covering Core Web Vitals and crawl budgets
  • High-intent keyword clustering and content roadmaps
  • Structured JSON-LD schema deployment
#Technical SEO#Keyword Clusters#Schema Markup
Metric: First-Page RankingsReview service file
Retention & Lifecycle

Lifecycle email sequences, segmentation rules, and branded editorial newsletters that nurture subscribers into repeat buyers.

Key Capabilities & Deliverables
  • Dedicated IP setup, SPF, DKIM, and DMARC verification
  • Automated welcome, browse-abandonment, and re-engagement drips
  • Dynamic personalization tokens based on user actions
#Lifecycle Drips#DMARC Security#Klaviyo & HubSpot
Metric: 99%+ DeliverabilityReview service file
Paid Performance

Social Media Marketing

Paid & Organic Social

Paid advertising campaigns and brand publishing across Meta (Facebook & Instagram), LinkedIn, and YouTube to reach prospective customers.

Key Capabilities & Deliverables
  • Audience modeling from first-party customer lists
  • Short-form video assets, static ad creatives, and copywriting
  • Meta Conversions API (CAPI) server-side integration
#Meta Ads#LinkedIn Ads#Audience Modeling
Metric: Meta CAPI ActiveReview service file
Editorial Authority

Research-backed content creation that addresses customer pain points, captures search traffic, and establishes verified industry authority.

Key Capabilities & Deliverables
  • Commercial topic research based on customer search data
  • Long-form editorial articles, buyer guides, and case files
  • Multi-format distribution across newsletters and social channels
#Editorial Guides#Content Roadmaps#Buyer Intent
Metric: High Search IntentReview service file
B2B Enterprise Growth

Precision B2B marketing programs built to identify, engage, and close named high-value corporate accounts through personalized multi-touch outreach.

Key Capabilities & Deliverables
  • Ideal Customer Profile (ICP) definition and account scoring
  • Hyper-targeted LinkedIn ad campaigns matched to decision makers
  • Tailored sales collateral and account-specific landing experiences
#ABM Strategy#B2B Outbound#Decision Makers
Metric: Named AccountsReview service file
Advisory & Roadmaps

Senior advisory engagements analyzing your acquisition channels, unit economics, tech stack bottlenecks, and competitive market positioning.

Key Capabilities & Deliverables
  • Customer acquisition cost (CAC) and lifetime value (LTV) audit
  • Multi-channel budget allocation blueprints
  • Marketing team workflows and vendor governance
#Growth Roadmaps#CAC:LTV Modeling#Channel Audits
Metric: Executive AdvisoryReview service file
Experience Architecture

End-to-end customer journey engineering that removes friction from initial discovery through booking, purchase, and onboarding.

Key Capabilities & Deliverables
  • User session recording and drop-off point diagnostics
  • Form optimization and checkout simplification
  • Micro-copy refinement and brand voice consistency
#Funnel Design#Checkout Flow#User Journeys
Metric: Conversion FocusedReview service file
Marketing Ops

Standardized operating procedures, pipeline governance, and automation rules that keep marketing and sales teams aligned on qualified opportunities.

Key Capabilities & Deliverables
  • Lead lifecycle stage definitions and scoring criteria
  • Automated handoff protocols from marketing to sales reps
  • Discrepancy resolution between ad platforms and CRM data
#Marketing Ops#Lead Handoff#Data Hygiene
Metric: Zero Pipeline LossReview service file
Reputation & Trust

Active monitoring, review generation campaigns, and sentiment protection across Google Business Profile, Trustpilot, and key industry directories.

Key Capabilities & Deliverables
  • Automated post-purchase review request workflows via SMS and email
  • Real-time alerts for negative reviews with response templates
  • Dispute filings for policy-violating or fraudulent reviews
#Google Reviews#Reputation#Trust Badges
Metric: Active MonitoringReview service file
National & Global Scope

Specialized marketing consultancy supporting Indian and multinational corporations with local market expertise, media planning, and scalable customer acquisition.

Key Capabilities & Deliverables
  • Tier-1, Tier-2, and regional Indian market entry strategies
  • Multi-lingual search and social campaign architecture
  • Procurement and vendor audit advisory
#India Market#Regional Targeting#Media Planning
Metric: Pan-India ReachReview service file
Pricing Breakdown

An exhaustive pricing guide and cost calculator breaking down web design, CMS backends, e-commerce stores, custom features, and ongoing hosting fees.

Key Capabilities & Deliverables
  • Complete factor analysis: pages, layout complexity, animations, CMS
  • Static vs. dynamic vs. headless architecture cost comparisons
  • Hidden cost checklist: domains, SSL, CDN, backups, security
#Web Cost Guide#Pricing Transparency#Budget Planning
Metric: Calculator IncludedReview service file
Ad Spend & Fees

Transparent breakdown of Pay-Per-Click advertising costs, agency management fee models, keyword auction dynamics, and recommended starting budgets.

Key Capabilities & Deliverables
  • Standard agency fee models: flat retainer, percentage of spend, hybrid
  • Recommended monthly ad spend benchmarks by industry vertical
  • Cost-per-click (CPC) benchmarks across Google Ads and Meta
#PPC Costs#Agency Fees#Budget Formulas
Metric: Clear Fee ModelsReview service file
SEO Retainers

Detailed pricing tiers for search engine optimization retainers, initial technical audits, content publishing packages, and enterprise campaigns.

Key Capabilities & Deliverables
  • Monthly plan structures based on target keyword breadth
  • Initial technical audit scope and deliverable checklist
  • Content production quotas and link profile building
#SEO Packages#Monthly Retainers#Keyword Coverage
Metric: Fixed PackagesReview service file
Pricing & Guides

Local SEO Pricing Plans

Map Pack & Local

Transparent pricing for multi-location businesses, clinics, resorts, and stores seeking top rankings in Google Maps and local 3-pack search results.

Key Capabilities & Deliverables
  • Google Business Profile setup, category optimization, and verification
  • Local citation consistency audit across 50+ business directories
  • Geo-targeted local landing page creation
#Local SEO#Google Maps#Citations
Metric: Map Pack FocusReview service file
Email Packages

Pricing models for email marketing strategy, newsletter production, lifecycle flow builds, and ESP platform management without hidden charges.

Key Capabilities & Deliverables
  • Monthly broadcast campaign packages by email send volume
  • Fixed-fee lifecycle automation sequence engineering
  • Custom responsive HTML email template development
#Email Retainers#Drip Engineering#Template Design
Metric: Predictable CostsReview service file
Social Packages

Tiered social media packages covering monthly post production, video creation, community management, and ad management fees.

Key Capabilities & Deliverables
  • Plans based on post frequency (12, 20, or 30 monthly assets)
  • Dedicated content creator and graphic designer assignment
  • Paid advertising management fee structures
#Social Packages#Post Production#Ad Management
Metric: Asset-Based TiersReview service file
National Media Buying

An analytical guide to planning national advertising campaigns across search, social, digital display, connected TV, and programmatic media in India and overseas.

Key Capabilities & Deliverables
  • Market reach benchmarks and minimum viable budget thresholds
  • Cross-channel media mix modeling for national brand awareness
  • Audience penetration rates across metropolitan and regional clusters
#National Ads#Media Buying#Budget Modeling
Metric: National ScaleReview service file
Production Tools & CDPs

The complete production technology stack we deploy across analytics, server-side tracking, ad platforms, search intelligence, and CRM automations.

Key Capabilities & Deliverables
  • Server-side Google Tag Manager and Meta CAPI pipelines
  • Google Analytics 4 raw event streaming into BigQuery
  • Search intelligence suite: Ahrefs, SEMrush, Screaming Frog
#Tech Stack#Server-Side GTM#Meta CAPI
Metric: 32+ PlatformsReview service file
Marketing Strategy

Need an Audit of Your Acquisition Channels and Ad Spend?

Consult directly with our growth marketing team. We audit your tracking tags, keyword intent, ad spend allocation, and conversion funnels to recommend practical improvements.

Turnkey Setup & Migration
Enterprise SLA & Support
Performance Marketing & Growth Technology | Ima AppWeb